"The design drew inspiration from the concept of “a piece of cloth”
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Honest question, how do you Apple fans keep supporting this company?
We’ve come full circle.
Also, I wonder if this is some kind of scheme to park the “iPhone Pocket” name for a bit in case they want to make a phone called that in 10 years.
What the actual fuck.
I’ve commented on here before how women’s clothing generally doesn’t have large-enough pockets for smartphones. A lot of modern women’s clothing is form-fitting, and has small pockets.
So either you revise the clothing or add some kind of wearable bag/pocket.
Used to be that women wore dresses, had slits in the skirts that they could reach through, and then had sorta wearable pockets on beneath them. But full skirts are pretty dead now, so:
https://en.wikipedia.org/wiki/Pocket
By the 17th century, pockets were sewn into men’s clothing, while women’s remained as separate tie-on pouches hidden beneath skirts.[5][6]
In the 17th to 19th centuries, women’s tie-on pockets—mentioned in the rhyme Lucy Locket—often carried everyday tools like scissors, pins, needles, and keys.[7][8]: 113
In modern fashion, men’s clothing usually includes pockets, whereas women’s clothing often has smaller or even fake ones, sometimes called Potemkin pockets after the concept of a Potemkin village. A 2018 study by the Pudding found that fewer than half of women’s front pockets could fit a thin wallet, let alone a phone or keys.[9]
When I first ran into this, I thought “well, put the phone in your purse then, dammit, you’re already carrying that for feminine hygiene products”. Problem is that women don’t haul (bulky) purses everywhere — walk into the office, say, set down the purse at the desk, and it’s mostly staying at the desk. I don’t know any women who wear their purses around the house. But they do want to keep the phone available all the time.
And the smartphone is a pretty ubiquitous item to want to carry around now.
So unless women’s clothing changes to have large pockets and somehow deals with not messing up the body’s silhouette or whatever makes that a problem or the smartphone form factor changes (“big smartwatch?”), I expect that people have to wind up with some kind of mini, wearable container. Like this.
So a typical cross body bag?
No. Those can be useful. This can only hold your phone.
Oh God I feel dumber having read this. How is this not the onion?! A 3D knitted construction? Really?
Here I thought it was going to be a small screened cheap iPhone and I was excited for a minute.
“a piece of cloth” huh
borat wearing very little
Personally, I’m saving up for the “Apple Stick and Bindle”, the nouveau-hobo accessory of the season.
I love this. This is perfect for Apple people.
It’s really not.
Apple seems to disagree with you.
People thinking this is a joke or laughing at this don’t seem to remember when Apple released what was essentially a sock for your ipod video. or how about the $1000 monitor stand? or the wheels for your Powermac that cost hundreds of dollars.
This is Apple folks. If they can find a way to nickle and dime their gullible cultish user base they will do it. They’ve been doing it since…well since the company was founded.
The monitor stand and wheels for the Mac are targeted towards businesses. The same kinds of businesses that will spend $1000 per chair on ugly and uncomfortable office chairs.
Those $1000 chairs are not uncomfortable. A lot of the price is also the warranty and they are much cheaper for a business bulk purchasing.
I love picking up Aeron or similar stuff used. They’re great chairs and a used one isn’t any more expensive than those horrible racing style chairs but will actually last and be comfortable for over a decade. My current one is a 2006 model and still going strong.
A very good chair is important, it doesn’t have to be a $1,000 chair, but, never returning to the back-crushing racing chair.
It’s the iPod sock of the 2020’s
With heavy inflation
What a sign of the times. God damn I fucking hate this. Some marketing team gleefully jerking themselves off to it somewhere. Their margins on this have got to be disgustingly high.
It’s great! Costs about zero energy to produce, takes money from idiots, what’s not to love?!
And is made of polyester, microplastic
Would you rather one spend $230 on a little piece of shit like this or a new pair of tires? Bit relative isn’t it?
Inspired by the concept of “a piece of cloth,"
Looks at URL.
Born from the idea of creating an additional pocket, its understated design fully encloses iPhone, expanding to fit more of a user’s everyday items.
“The design of iPhone Pocket speaks to the bond between iPhone and its user, while keeping in mind that an Apple product is designed to be universal in aesthetic and versatile in use,” shared Yoshiyuki Miyamae, design director of MIYAKE DESIGN STUDIO
Looks at URL.
When stretched, the open textile subtly reveals its contents and allows users to peek at their iPhone display…
This can’t be real. Checks URL again.
Phone Pocket features a singular 3D-knitted construction that is the result of research and development carried out at ISSEY MIYAKE. The design drew inspiration from the concept of “a piece of cloth” and…
iPhone Pocket in the short strap design retails at $149.95 (U.S.), and the long strap design at $229.95 (U.S.).
…What the fuck? This has to be hack or something. There’s no way a human being wrote that article, and didn’t know what they were doing.
it’s so stupid I’m still not convinced it’s real.
“This can’t be real. Checks URL again.”
Dude! I was doing the same thing. I kept thinking, “Is this some new form of prank that hides the url somehow?”
