Starbucks is requiring some remote workers to return to its headquarters and increasing the number of days that corporate employees are required to work in an office.

In a letter to employees posted on Monday, Starbucks Chairman and CEO Brian Niccol said corporate employees would need to be in the office four days a week starting in early October instead of three days a week.

The Seattle-based company said that all corporate “people leaders” must be based in either Seattle or Toronto within 12 months. That is a change from February, when it required vice presidents to relocate to Seattle or Toronto.

  • Ann Archy@lemmy.world
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    21 hours ago

    A fucking coffee company turning into a global capitalist hydra and having more clout than nation states is like peak futurama shit.

  • Magister@lemmy.world
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    1 day ago

    Isn’t the CEO commuting from LA to Seattle by private jet every day because his kids don’t want to change school or something?

    • littletoolshed@lemmy.world
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      1 day ago

      This is kinda the cheaper method, much less severance to pay when it’s a voluntary separation - from the linked article:

      workers who choose not to relocate will be eligible for a one-time voluntary exit program with a cash payment

      This is lately referred to as a ‘stealth layoff.’

    • SupraMario@lemmy.world
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      1 day ago

      Yep, this isn’t a we want everyone to be closer to the office. This is a let’s see how many will quit first before we layoff the rest on our list.

    • abbadon420@sh.itjust.works
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      9 hours ago

      No, corps are fine. They are very useful and even essential in some cases. But they have power now, more than the people who work for the corps or the people who buy from the corps. That should be reversed. So let the corps live, but castrate them.

  • RohanWillAnswer@discuss.tchncs.de
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    1 day ago

    Starbucks has turned into the 7-Eleven of coffee. It’s uncomfortable, not particularly clean, and you only go inside to use the bathrooms.

    I stopped in at an airport the other day and they told me there would be a 15 minute wait for drinks from the time you placed your order. There were 4 people working, one was talking on her phone the whole time she was making drinks. I just went to the next coffee shop instead.

    It’s not hard to see why Starbucks is in decline.

  • doublebatterypack@piefed.social
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    1 day ago

    Looks like the smart ones will get a little severance:

    Niccol said affected workers who choose not to relocate will be eligible for a one-time voluntary exit program with a cash payment.

    On an unrelated note, if a significant portion of your job can be replaced by AI then your job can be done remotely because AI has no “office culture” (even though that’s a weak bullshit reason for RTO to begin with).