Aren’t “consume” and “support” different concepts? The article is trash, so I’m not referring to that, but I could take this stance in broader terms.

• My voluntary time and money is limited, so if you keep your work proprietary, I’m not going to provide it to you any more than I absolutely need to in a basic, transactional sense.

If my boss says work on this project -I’ll do it because I’m paid to do that, for the amount of time I’m paid to do it, but no more. If my bank says use this closed source application, okay fine, but I’ll never recommend it to anyone or submit a bug report when it breaks. If my government or library is considering entering into some closed source ecosystem, I’ll go out of my way to recommend against it, but I’ll probably end up having to use it. If I feel like paying for Netflix, I’ll share passwords and use regional VPNs, cancel whenever I feel like it, or whatever and never feel guilty.

If your product is open source, pretty much the opposite of all of the above. That’s what I would consider as “support.”