I think the idea (I don’t say plan, because I think it’s more of a seat-of-the-pants situation) was to first destroy Twitter as a platform for any kind of left wing activism.
Next, make it profitable as a subscription based right wing social media app.
The shit last week was just a rich, fragile narcissist lashing out at his perceived enemies.
I’m the flip side, Go back and watch Indiana Jones and the Temple of Doom. Once you’re done cringing at the racism, think about the fact that Harrison Ford went on an intense weightlifting program for that movie, and was considered the most shredded leading man in Hollywood at the time. Actors using steroids has become so common that it has also skewed our perception of a normal fit guy’s body.