Basic features like turning a bulb on with a set brightness or color (if you’re lucky, you can turn on with a set brightness). No support for scenes (due to matter spec) which can lead to issues sending commands to light groups. And if you want to actually update bulbs good luck because it’s buggy as hell.
This is the real issue. Companies/shareholders won’t accept stable profits, so they will do anything possible to increase profits. AD-free subscriptions will be a thing of the past in the next 10 years and we will be right back to cable. Bundled subscriptions with cancellation terms and ads.
I also need to also underscore that the vast majority of profits are NOT going to the people who actually create the content, so these increases are just lining the pockets of shareholders and executives.